Lifestyle Platforms Can Become Great Companies

Lifestyle Platforms Can Become Great Companies

Not too long ago, an investor group discussed how lifestyle companies are often tricky investments. They reasoned that because these companies seem to operate in perpetuity—versus moving toward an eventual exit—their investment payout is largely uncertain. I disagree....
Why Young Brands Are Poised for Success in the CrossFit Economy

Why Young Brands Are Poised for Success in the CrossFit Economy

I advise a number of young brands in the health & wellness sector. Some are apparel-oriented, while others focus on nutrition. No matter their offering, many companies in this sector are competing against deeper-pocketed brands that have dominated the industry for...
How Companies Are Overcoming Saturation in Health & Wellness

How Companies Are Overcoming Saturation in Health & Wellness

I’m helping a young health & wellness brand raise capital. The company has been inundated with so many growth opportunities that it’s taken a step back. Now the brand is raising money in an effort to meet the pent-up demand it’s faced. This is a good problem to...
What Lululemon’s Momentum Means for Other Health & Wellness Brands

What Lululemon’s Momentum Means for Other Health & Wellness Brands

Lululemon Athletica has enjoyed significant sales growth this year, with substantial implications for the broader health & wellness market—and specialty companies in particular. Despite operating in the hyper-competitive athletic segment and experiencing no...
Best-in-Class Offerings in Health & Wellness

Best-in-Class Offerings in Health & Wellness

I’ve written extensively about the importance of delivering a better experience than incumbent offerings. Take Casper Sleep. Through its innovative model, the company made the mattress-buying process much more palatable for consumers. Similarly, Warby Parker made it...
Opportunities in Clean Brands Across Categories

Opportunities in Clean Brands Across Categories

For as long as I can remember, I’ve scrutinized everything I put in my body. Many brands play off the saying “you are what you eat.” I couldn’t agree more. A number of direct-to-consumer brands are capitalizing on the growing demand from (mainly) millennials for...